Billboard Publicity Wire: Entertainment Merchandising http://billboardpublicitywire.com Latest news releases for Entertainment Merchandising en Billboard Publicity Wire via PRWeb http://billboardpublicitywire.com/images_v4/billboard/logo_billboard.jpg billboardpublicitywire.com 160 55 xml@emediawire.com xml@emediawire.com Nic Mc and Aquamuzic Join Forces to Convert Music into Water http://billboardpublicitywire.com/releases/2008/08/prweb1207034.htm The first online music label to give 100% of its net profits to water projects in the developing world joins with an original and bold electric guitar player, Nic Mc, www.nicmc.com (Billboard Publicity Wire Aug 25, 2008)

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]]> MTV Taps Thumbplay to Enhance Mobile Content Store : New Online & Mobile Storefronts Bring Flexibility, Backup Features to MTV Mobile Subscribers http://billboardpublicitywire.com/releases/mobile/thumbplay/prweb1199214.htm Thumbplay® (www.thumbplay.com), the #1 mobile entertainment destination in the U.S.*, today announced that it is working with MTV to enhance and manage its mobile personalization offerings for MTV, MTV2, MTV Hits, MTV Jams and MTV Tr3s. (Billboard Publicity Wire Aug 11, 2008)

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