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Unsigned Band The Majestic Twelve Land in the National Top Ten on MTVu's Countdown

The video for the single "Cry" from the hit underground record "Schizophrenology," by Wilmington, NC rock band The Majestic Twelve, is currently #7 on MTVu's Dean's List. "As an independent band, all we've ever wanted was the chance to compete," comments front man Kenyata Sullivan. "In this new era of the music business, things like this prove that a band like us who don't want a record label can still get out there and play ball with the big boys. That's exciting."

Wilmington, NC (Billboard Publicity Wire) February 13, 2008 -- The video for the single "Cry" from the hit underground record "Schizophrenology," by Wilmington, NC rock band The Majestic Twelve, is currently #7 on MTVu's Dean's List.

"As an independent band, all we've ever wanted was the chance to compete," comments front man Kenyata Sullivan. "In this new era of the music business, things like this prove that a band like us who don't want a record label can still get out there and play ball with the big boys. That's exciting."

The Majestic Twelve's sophomore record and underground hit, Schizophrenology has been downloaded over 50,000 times (probably much more than that, but they keep forgetting to ask their webguy) since releasing independently for free in 2006, long before "In Rainbows" set the benchmark for brilliant marketing concepts. They've subsequently sold close to 12,000 physical discs fresh-direct from their website. "Schizophrenology" also charted nationally on college radio for more than two months, and continues to receive airplay all over the country. If you haven't yet already, download it for free at www.themajestictwelve.com.

"Music directors from all over are actively emailing and asking us when our next record will be released, which is flattering and humbling. We're just working real hard, moving forwards the best we can, and trying not to suck," says Sullivan.

The band is currently working in the studio with longtime collaborator Jerry Kee (Superchunk, Ryan Adams, Polvo) on their third album, slated for release this summer.

mtvU is MTV Networks' Emmy-winning 24-hour college network-the largest and most comprehensive media network just for college students. The heart of the channel is the emerging music students live their lives to, including music videos and a range of series profiling the up-and-coming acts bubbling on the college scene. Broadcasting to 750 campuses and over 7.5 million college students nationwide, mtvU can be seen in the dining halls, fitness centers, student lounges and dorms on campuses throughout the country. mtvU is the first MTV Networks channel distributed in its entirety via broadband, streaming 24/7 and on demand right here on mtvU.com, featuring all of mtvU's television content plus exclusive new music, original shows and student-produced programming for students and music fans everywhere.

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